Walmart uses the tagline "save money, live better." This is an example of product positioning by:
A) product user.
B) price-quality relationship.
C) use or application.
D) cultural symbol.
B
Business
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The purpose of a social responsibility audit is to:
A) develop positive-image building activities B) develop contingency plans in case of negative events or negative publicity C) make sure the organization has clear-cut ethical guidelines for employees to follow and that the company acts to serve the interests of all publics D) uncover any unethical behavior and to develop rules and policies for enhancing social responsibility
Business
________'s Commercial Court, established in 1895, is the most popular neutral forum for resolving commercial litigation
A) London B) New York C) Madrid D) Munich
Business