In which strategy does a retailer adjust its self-space allocations to respond to customer and other differences among local markets?
a. micromerchandising
b. concentrated marketing
c. cross-merchandising
d. niche marketing
a
Business
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A(n) ________ is a set of customers who are enlisted to give responses to questions or to provide data repeatedly over a period of time
A) control group B) tracking study C) experiment D) panel
Business
The difference between the initial markup and maintained markup is based on _____
a. markdowns, added markups, shortages, and discounts b. markdowns, shortages, and discounts c. seasonality and style preferences d. the need to match the prices of competitors
Business