Which of the following is a reason why marketers see appeal in using mobile devices as a communication tool?
A) Users frequently share the devices.
B) Marketers can personalize messages.
C) Users turn them on only when they want to engage with brands.
D) They do not distract consumers by offering a payment system.
E) They are used only in limited locations.
B
Business
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Use the information in Scenario 9.7. What is the cost of holding the safety stock necessary to maintain the 98% service level?
A) less than or equal to $30 B) greater than $30 but less than $40 C) greater than $40 but less than $50 D) greater than $50
Business
When a firm is evaluating the purchase of a business that is unrelated to its current business, it is appropriate to use the current WACC of the firm that is purchasing the business
Indicate whether this statement is true or false.
Business