What is ethnocentrism? Why does it often pose a barrier to speakers who are addressing audiences of different racial, cultural, or ethnic background from the speaker? Identify two steps a speaker can take to avoid ethnocentrism in her or his speech.

What test of evidence must scientific evidence must meet?

(a) The generalizability of settings. (b) The generalizability of subjects. (c) The consistency with other findings. (d) All of the above

How does a speaker adapt the purpose of the speech to a specific audience? Provide an example.

What will be an ideal response?