Marketers in Gillette's Parker Pen subsidiary focused on upscale shoppers in Malaysia and Singapore. This is an example which coincides with the Maslow's hierarchy related to
A) self-esteem
B) physiological needs
C) security
D) self actualization
E) social needs
C
Business
You might also like to view...
Which of the following is true regarding the modern nation-state?
A. It is an independent entity which is not administered as part of a local government. B. It is a sovereign state which is comprised of two or more nations. C. It is the single dominant ethnic group in a state. D. It arose in an unplanned way out of the wreckage of the Roman Empire.
Business
________ is the last step in the marketing research project
A) Data collection B) Questionnaire coding C) Data analysis D) Research design E) Report preparation and presentation
Business