The rationality assumption implies that solutions need not be in whole numbers (integers)

When conducting marketing research abroad, researchers must, adopt the ethical guidelines of not only the domestic country but the host country as well

Indicate whether the statement is true or false

Which of the following would most likely use informal research methods to obtain marketing insights?

A) multinational firms B) pharmaceutical firms C) brick-and-mortar companies D) not-for-profit organizations E) family-owned businesses