Which of the following is true of outdoor advertising?
A) first of the narrowly targeted mass media
B) fast becoming the last of the truly mass media
C) last of the demassified media
D) first of the standardized mass media
E) a niche-focused mass media
B
Business
You might also like to view...
Assuming a low assessed risk of material misstatement, which of the following audit procedures would be least likely to be performed?
a. Physical inspection of a sample of inventory b. Search for unrecorded cash receipts c. Obtaining a client representation letter d. Confirmation of accounts receivable
Business
Portfolio investment is capital invested in activities that are ________ rather than made for ________
A) short term; the long term B) long term; profit C) profit motivated; control D) control motivated; profit
Business