During the past two decades, the world economic environment has become increasingly dynamic. To achieve success, executives and marketers must take into account all of the following realities except:
A) capital movements have replaced trade as the driving force of the world economy.
B) production has become "uncoupled" from employment.
C) the world economy dominates the scene.
D) the struggle between capitalism and socialism continues.
E) the growth of e-commerce diminishes the importance of national barriers.
D
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Which of the following serves as a definition for decision variables for recency and frequency?
a. 1 if customers in a given recency and frequency should not be reached; 0 otherwise b. 1 if customers in a given recency and frequency should be reached; 0 otherwise c. 1 if customers in a given recency or frequency should not be reached; 0 otherwise d. 1 if customers in a given recency or frequency should be reached; 0 otherwise
Property insurance companies have more freedom in their investment activities than do life insurance companies
Indicate whether the statement is true or false