Which method is used to calculate the exact number of hours spent on a project and is considered the only sound way that a public relations firm can intelligently determine a fee?

a) Basic hourly fee
b) Retainer fee
c) Fixed project fee
d) PRServe fee

a

Communication & Mass Media

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Public relations is a management tool for institutions to establish beneficial __________with other institutions and groups

Fill in the blank with correct word

Communication & Mass Media

While composing her speech on benefits of eating a healthy breakfast, Anna found several quotes that

described exactly what she wanted to say. Instead of quoting the appropriate authors, she used the words as her own. Which of the following best describes Anna's actions? A. Anna should have planned better but is not guilty of plagiarism. B. Anna is guilty of global plagiarism. C. Anna is guilty of partial plagiarism. D. Anna is guilty of unintentional plagiarism.

Communication & Mass Media