Jeff Barkins is a conscientious marketing manager. Sometimes, Jeff and his staff are unclear what decisions to make when faced with moral dilemmas
Jeff and other managers could create broad guidelines that everyone in the organization must follow in the form of a ________.
A) business value statement
B) company mission statement
C) company vision statement
D) corporate marketing ethics policy
E) financial statement
D
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Forty-one individuals from a random sample of 60 indicated they oppose legalized abortion. We are interested in determining whether or not there is a significant difference between the population proportions of opponents and proponents of legalized abortion. The value of the test statistic is _____
a. 3.87 b. 2.84 c. 60 d. .5
Identifying the core mission of an organization and assessing the organization's responses to environmental expectations are two important aspects of what type of large group intervention:
a. open space methods b. open system methods c. diagnostic methods d. conference methods