The "internal factors" portion of the situation analysis often includes which one of the following?
A. Community focus group results D. List of media contacts
B. Strategy suggestions E. Consumer survey results
C. Communication audit
C
Business
You might also like to view...
Understanding marketing requires a familiarity with many disciplines, activities, and strategies. Identify several of these areas
What will be an ideal response?
Business
A consortium led by the French Association of Value Analysis and the Association of German Engineers explored, developed and articulated the value management approach for the European Union. The consortium first urges firms to:
a. focus on business processes b. adopt a supply management orientation approach c. adopt a customer-value philosophy and set of action guidelines d. incorporate a procurement orientation into all aspects of buying
Business