Edward Bernays is generally regarded as the founder of the PR industry. Which of the following statements is NOT true about Bernays?

a. He was responsible for making bacon and eggs the typical Americanbreakfast

b. He saw PR as an applied social science that uses insights frompsychology to "engineer consent.".
c. He was quite candid about the manipulative nature of some PR work.
d. He was known as the "master of propaganda.".

d

Communication & Mass Media

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Since language is symbolic,

A. words do not themselves have meaning but represent ideas, feelings, objects, or events. B. words are the same as meanings. C. people respond to denotative rather than connotative meanings. D. word meanings are not arbitrary.

Communication & Mass Media

Helping group members get along with each other is an example of a maintenance need in a small group.

Answer the following statement true (T) or false (F)

Communication & Mass Media