Apollo Couriers, a company providing international express mail services, has a proactive customer communications team

The primary job of this team is to identify situations that led to customer dissatisfaction, and then provide quick remedies to fix the problems. To a great extent, this has helped Apollo in winning customer loyalty. In this instance, Apollo has benefitted from ________.
A) product differentiation
B) good service recovery
C) multibranding
D) place marketing
E) co-branding

B

Business

You might also like to view...

Data in its raw form is referred to as being "plaintext" or ________

A) alphabetical B) symmetrical C) cryptogram D) cleartext

Business

A full endorsement on a check:

A) is the same as a blank endorsement. B) can be endorsed only by the person or company named in the original endorsement. C) is the safest endorsement for businesses. D) does none of the above.

Business