Describe how the Caribou campaign reflected a two-step flow approach to public communication.

What will be an ideal response?

Through working with influencers such as bloggers and reporters

Communication & Mass Media

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According to your textbook, "A person might lie and say that she already promised a friend that she would not tell a secret" is an example of:

A) negotiate dialectical tension of autonomy B) negotiate dialectical tension of privacy C) establishing relational control D) continue previous deception

Communication & Mass Media

Communication is presentational because it is ______.

a. never neutral b. always objective c. not always effective d. always effective

Communication & Mass Media