Jasmin comes from a family who interacts frequently. They discuss a variety of topics and are open to different perspectives and opinions. They are also comfortable with using direct conflict strategies

Which type of communication pattern does Jasmin's family
use?
a. conformity orientation
b. conversation orientation
c. causal orientation
d. independent-dependent orientation

b___

Communication & Mass Media

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Which process helps determine the people to whom the PR campaign will be aimed?

a. Identification of the key public b. Motivation of actions by the key public c. Distribution of materials to the audience d. Analysis of the target audience

Communication & Mass Media

In the textbook, an example of the use, then disappearance of Ayds, an edible weight-loss product, based on its name is an example of which of the five attributes of words?

a. The Power to Create and Label Experience. b. The Power to Affect Thoughts and Actions. c. The Power to Shape and Reflect Culture. d. The Power to Make and Break Relationships.

Communication & Mass Media