Which of the following types of selling includes order taking, but also entails responsibilities such as making sure the stock is adequately displayed on shelves, setting up displays, providing demos, and other merchandising activities?
A) response selling
B) trade selling
C) missionary selling
D) technical selling
B
Business
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Asking consumers to reveal the blogs, Websites, and social media networks they follow
A) provides vital information about the traditional media audiences are following. B) allows the government to build psychographic profiles of online users. C) ensures that marketers uncover non-media connectors. D) constitutes a violation of FTC and FCC codes. E) permits certain sites to block content to uncooperative consumers.
Business
Editorials, expert articles, cases, events, and interviews are examples of
A) advertising opportunities. B) media gatekeeping. C) message filtering. D) marketing mix components. E) conspicuous media opportunities.
Business