When FedEx communicates with its target markets through the use of a print medium such as Newsweek magazine, it is using which element of the promotion mix?
A) sales promotion
B) personal selling
C) word of mouth marketing
D) direct marketing
E) advertising
E
Business
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An ALTA policy of title insurance goes beyond the protection afforded by a CLTA policy in guarding against:
A: Existing liens and encumbrances as disclosed by the public records; B: A deed of reconveyance issued by a minor; C: The location of property lines according to formal survey; D: An error in the sequence of recording trust deed loans.
Business
Which of the following is true of Web 2.0?
A) It categorizes entries according to a strict taxonomy. B) It gets updated constantly. C) It is based on the open source model. D) It is based on the wisdom of crowds model. E) It improves as the number of users decreases.
Business