Sara is the marketing manager of a small HR consultancy firm. She is in the process of implementing the use of a database to assist her company in its marketing efforts
List five ways in which she might be able to use the database for marketing efforts.
Sara can use a database for marketing efforts in five ways. These include: (1 ) identifying prospects; (2 ) deciding which customers should receive a particular offer; (3 ) strengthening customer loyalty; (4 ) reactivating customer purchases; and (5 ) avoiding serious customer mistakes.
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Use the information in Scenario 9.4. What is the annual ordering costs if Mwongola orders using the EOQ quantity?
A) less than or equal to $200 B) greater than $200 but less than or equal to $350 C) greater than $350 but less than or equal to $500 D) greater than $500
Ming's catering company is structured as a sole proprietorship. The business has grown and he is hiring more employees and getting high-profile jobs
Ming is worried about the personal impact of potential lawsuits such as an employee getting burned or a refrigerator failing before a huge party. What would you advise Ming to do? What will be an ideal response?