Define and discuss the concept of self-monitoring
What will be an ideal response?
Self-monitoring is the extent to which people try to control the way they present themselves to others. High self-monitors want their behavior to be socially acceptable and are attuned to any social cues that signal appropriate or inappropriate behavior. They strive to behave in a situationally appropriate manner. For example, if they are in a meeting and see others making suggestions, they will try to make suggestions as well. They are also good at managing the impressions that others have of them. In contrast, low self-monitors are not particularly sensitive to cues indicating acceptable behavior, nor are they overly concerned about behaving in a situationally appropriate manner. For example, they may act bored in a meeting with the president of an organization or voice their concerns in a job interview about working long hours. People who are low self-monitors are guided by their own attitudes, beliefs, feelings, and principles and are not too concerned about what others think of their behavior.
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DesignIt!, a fashion company, has plans to be the sales leader in women's fashion. To achieve this goal the CEO has analyzed the current situation and determined objectives and resources. What planning activities still need to be completed?
A. anticipate the future, decide on actions, and choose a business strategy B. solicit funders, market the company, and choose a business strategy C. market the company, decide on actions, and anticipate the future D. evaluate the competitors, solicit funders, anticipate the future E. decide on actions, market the company, and solicit funders
Billboards are the primary medium vehicle, especially for global firms and global brands competing on brand attributes
Indicate whether the statement is true or false