What are the three types of general purposes for speeches?
a. to inform, to persuade, to entertain
b. to entertain, to inspire, to elaborate
c. to elucidate, to elaborate, to entertain
d. to persuade, to elaborate, to convince
a
Communication & Mass Media
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All of the following are myths about leadership EXCEPT
A) the skills of leadership are rare. B) leadership is vital to a group's effectiveness. C) leaders are all charismatic. D) leaders are born.
Communication & Mass Media
According Edward Bernays, public relations campaigns should be designed to do which of the following?
A. primarily help the client B. primarily help the press C. primarily serve the general public D. establish mutually beneficial relationships for the company and various publics
Communication & Mass Media