The marketing research proposal contains the essence of the project and serves as a contract between the researcher and the respondent
Indicate whether the statement is true or false
FALSE
Business
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The fixed costs per unit will ________
A) increase as production decreases B) decrease as production decreases C) remain the same as production levels change D) increase as production increases
Business
Which of the following is not a personal interview method?
A) in-home B) mall intercept C) computer-assisted personal interview (CAPI) D) e-mail
Business