These two products provide decreasing death protection over time

The opposite of the penetration pricing is:

A) value pricing. B) skimming. C) market share pricing. D) competitive pricing.

The referral approach is most likely effective because customers:

A) appreciate prepared salespeople B) expect to ask and answer many questions C) tend to focus on benefits instead of features D) usually trust a salesperson who presents statistical data E) are impressed by product benefits presented by satisfied customers