Compare the benefits and disadvantages of the major campaign strategies. Suppose you are an incumbent House member in a small, rural district that leans slightly toward the opposite party. Which strategies would you invest in and why?

What will be an ideal response?

Students should describe mass media, close contact/?pressing the flesh,” and GOTV strategies and discuss their advantages and disadvantages. They could make various cases for the best strategies for their district, but certainly would want to address the importance of face-to-face and possibly first-name-basis contact with constituents that downplays partisanship.