Which of the following is recommended in your textbook as a way to enhance your credibility in a persuasive speech?

A. Relate the topic to the audience in your introduction.
B. Establish common ground with your audience.
C. Avoid talking about your personal knowledge of the topic.
D. All of these answers are correct.
E. Both establish common ground with your audience and avoid talking about your personal knowledge of the topic.

Answer: B

Communication & Mass Media

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