A strategic alliance exists whenever three or more independent organizations cooperate in the development, manufacture, or sale of products or services

Which of the following factors is not required for marketing to occur?

A. the desire and ability to satisfy these needs B. two or more parties with unsatisfied needs C. a way for the parties to communicate D. something to exchange E. a retail location

In a criminal case, the plaintiff is usually the victim of a crime

a. True b. False