Which of the following segmentation strategies involves using a highly refined marketing effort directed at an overlooked, small group of target customers?
A) a mass-market strategy
B) an adjacent-segment strategy
C) a multi-segment strategy
D) a large-segment strategy
E) a niche-segment strategy
E
Business
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A bankruptcy court may deny a discharge based on a debtor's conduct.?
Indicate whether the statement is true or false
Business
Work standards _____
a. improve motivation if set by managers b. increase variability if set by workers c. are best set informally d. work best when designed by workers
Business