A fully-focused organization concentrates on a narrow market segment, but has a wide range of services
Indicate whether the statement is true or false
False
Business
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________ refer to a form of product that consists of activities, benefits, or satisfactions offered for sale that are essentially intangible
A) Co-brands B) Line extensions C) Services D) Pure products E) Horizontal extensions
Business
An arrangement that pays for a hospital stay is ________ insurance
A) car B) health C) disability D) life E) homeowner's
Business