Within a hotel renowned for its superior service, one registration-desk employee may be cheerful and efficient, whereas another may be irritable and slow. This exemplifies service consistency

Press conferences, speeches, store openings, special events, newsletters, and store magazines are examples of ________ activities used by retailers to promote themselves

A) public relations B) sales promotions C) personal selling D) affinity marketing E) social marketing

The future value of $200 received today and deposited at 8 percent compounded semiannually for three years is ________

A) $380 B) $158 C) $253 D) $252