When companies operate abroad in the absence of home-country legal constraints, the best choice for ethical conduct would be:
A) to ignore bribery and act as if it does not exist.
B) to maintain home-country ethics worldwide with no adaptations.
C) to abandon any attempt to maintain company ethics.
D) to have a product that is clearly superior to that of the competition.
E) to adapt in varying degrees to local customs and practices.
D
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During which phase of Lewin's model of change is it most important for managers to act as role models and mentors and provide benchmarking results?
What will be an ideal response?
Sally purchased Brand X lotion. In comparing her perception of how the lotion made her skin feel and look to her expectations for Brand X lotion, Sally was measuring her level of ________
A) customer perceived value B) customer satisfaction C) loyalty D) demand E) customer lifetime value