Budget-planning approached include zero-based budgeting (ZBB), the Planning Program Budgeting System, and ___________ budgeting

Fill in the blank(s) with the appropriate word(s).

incremental

Business

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An attempt to characterize causes of events to either personalities or external situations is called

A) projection B) selective attention C) attribution error D) halo effect

Business

Which of the following is true about latent markets?

A) An organization's initial success is based on its competitiveness. B) A product has zero demand before it is offered. C) A product's demand emerges with a particular political trend. D) A product's demand remains incipient in a latent market.

Business