An anti-smoking campaign that showed autopsies of people who died of lung cancer had no effect on the rate that teenagers took up smoking. Why do you think the campaign was ineffective?

What will be an ideal response?

The threat created by the promotion was probably too strong. When promotions create strong threats, or fear, then the receiver is too busy thinking of reasons why the message doesn't apply to him or her, and either pays no attention to the offered solution or discounts the threat as not applying to him or her because things like this do not happen to "people like me."

Business

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________ involves the transformation of data to create new variables or modify existing ones

A) Transformational displacement B) Transform and reform C) Transform and modify D) Variable streamlining E) Variable respecification

Business

The various forms of noise include thermal noise, intermodulation

noise, crosstalk, and impulse noise. Indicate whether the statement is true or false

Business