Dean recently had a BRZ broadband connection installed. However, the connection was poor, and he didn't get the quality he required. He contacted BRZ about the problem, but the company did not solve his problem. Dean switched to Blue Broadband
Which of the following was the cause of Dean's switching behavior?
A) involuntary switching
B) competition
C) response to service failure
D) service encounter failures
E) inconvenience
C
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A) secured B) income C) callable D) convertible
AF Customs is a high-end car manufacturer. It sells its cars to the public through only one retail outlet in the city of Zaneland. In addition to selling cars, the retail outlet also provides exceptional service to its customers. In the context of distribution strategies, AF Customs has adopted the strategy of _____.
A. intensive distribution B. selective distribution C. exclusive distribution D. random distribution