Once a company decides to target a particular country, it must determine the best mode of entry. Its broad choices are indirect exporting, direct exporting, licensing, joint ventures, and direct investment

The ________ is the most appropriate measure of central tendency for interval or ratio data

A) mean B) median C) mode D) range

Which of the research questions/hypotheses below is best answered using cross-tabulations?

A) Is familiarity with a new product related to age and education levels? B) The department store is being patronized by more than 10 percent of households. C) One hotel has a more upscale image than its close competitor. D) Both B and C are correct.