When consumers are highly involved with an expensive, infrequent, or risky purchase but see little difference among brands, they most likely will exhibit ________

Economic integration was at 10 percent at the beginning of the twentieth century; today, it is approximately 50 percent

Indicate whether the statement is true or false

As a form of promotion, which does NOT pertain to outdoor advertising?

A) is the oldest B) was a popular means to post public notices in ancient Egypt C) is used by local businesses for sales messages D) is evidenced in Pompeii by wall paintings that advertised merchants E) is very, very costly per exposure