The perception of a difference between a person's ideal and actual situation is known as ______.

satisfaction clarification
a gap analysis
problem recognition
prepurchase behavior

problem recognition

Business

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The skillful use of ________ has made catalog house Fingerhut one of the nation's largest direct-mail marketers

A) everyday low prices B) expanded home delivery options C) database marketing D) under-the-line promotions E) retailer alliances

Business

Indiana Wood can be best classified as a(n) ________

A) full-service retailer B) industrial distributor C) self-service retailer D) warehouse club E) limited-service retailer

Business