Current trends affecting marketing communications include the following, except:
A) explosion in the use of alternative media
B) emphasis on pull marketing strategies
C) accountability and measurable outcomes
D) changes in tasks performed by key players
B
Business
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Duty of _______ - act in good faith, use care of ordinarily prudent person.
Fill in the blank(s) with the appropriate word(s).
Business
A captive agent who has an exclusive contract with an insurer may
A) represent only those consumers referred by the principal B) not represent another insurer selling an identical policy C) contract with other insurers to sell the same policy and provide the best service to consumers D) represent the customer in the sale of insurance"
Business