Group communication should be a conscious effort.

Approaching organizations culture with the idea that there may be multiple manifestations of culture that are difficult to interpret represents which perspective of culture?

A. fragmentation B. interactional C. episodic D. unitary  

As part of James’s research about the population’s reaction to infestation of bed bugs in local hotels, he visited the hotels to observe and record guest’s reactions. This is an example of primary research called ______________.

a. survey b. interview c. fieldwork observation d. experiment