Functional specifications set out:

A) the purpose for which the product is required.
B) all those aspects or characteristics of a product that are determined by its final use.
C) how the product is to work.
D) none of the above

B

Business

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What new trends are affecting consumer buyer behavior?

What will be an ideal response?

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The most common method of direct-marketing is:

A) direct mail B) telemarketing C) direct response mass media D) e-mails

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