. Journalists use ________ to make requests for information or assistance concerning stories they are covering, and PR practitioners and others can respond accordingly

a. blogs
b. press releases
c. PR databases
d. All of the choices

c

Communication & Mass Media

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Egocentrism is the idea that one is so self-interested that they only pay attention to what directly relates to them.

a. true b. false

Communication & Mass Media

List and define the 4 types of vocal characteristics. Think about your voice, and describe the

strengths and weaknesses of your vocal attributes. What will be an ideal response?

Communication & Mass Media