What are the three basic approaches in deciding whether to standardize or customize the firm's marketing mix?
What will be an ideal response?
The three basic approaches are the ethnocentric approach, the polycentric approach, and the geocentric approach.
Business
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Maximum contaminant levels (MCLs) are developed from the maximum contaminant level goals (MCLGs), but also take into account the ________
A) purity of the water in its natural state B) importance of the industry to the community C) number of fatalities from impure water during the preceding calendar quarter D) feasibility and cost of meeting the primary standard
Business
Walmart's corporate social network is a major success
Indicate whether the statement is true or false
Business