Which of the following theories argues that people experience a kind of mental discomfort when confronted with new information, and as a result, they consciously and subconsciously work to limit or reduce that discomfort?
A. two-step flow theory
B. limited effects theory
C. dissonance theory
D. attitude change theory
Answer: C
Communication & Mass Media
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Individuals with a tall, thin, fragile build are typically considered easy going, happy, and good-natured
Indicate whether the statement is true or false
Communication & Mass Media
A key attribute of systems is that they are ________. That is, they constantly seek to serve a specific overall or long-term purpose
a. innovative b. goal-oriented c. linear and source-dominated d. perpetual
Communication & Mass Media