Any twelve-month accounting period adopted by a company is known as its fiscal year

a. True
b. False
Indicate whether the statement is true or false

True

Business

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A SWOT analysis would most likely be used during which component of the marketing planning process?

A) establishing marketing objectives B) finalizing the business plan C) conducting a marketing audit D) creating the marketing mix E) monitoring performance

Business

In ________, text-based ads and links appear alongside search engine results on sites such as Google, Yahoo!, and Bing

A) content sponsorships B) digital billboards C) digital catalogs D) contextual advertisements E) RSS feeds

Business