Compare and contrast the relative value of using each of the probability sampling methods. What are the advantages of each method? What are the comparative weaknesses or problems with each method?

What will be an ideal response?

Essays should compare simple random sampling, systematic sampling, stratification, and cluster sampling. Essays should describe the utility of each method and their relative strengths. Finally, essays should compare the weaknesses of each particular method. For example, systematic sampling can be problematic when the sampling frame is ordered in such a way that every kth element shares a common characteristic. This problem is called periodicity.

Communication & Mass Media

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Meg has just finished covering her last main point in her presentation. She transitions into her

conclusion by using a reference back to her introductory story and then she thanks the audience for listening. Does this describe an appropriate conclusion? A) Yes; Meg created a smooth bridge between her speech body and the conclusion. B) No; Meg forgot to add a summary of her points before concluding. C) No; a speaker should never thank an audience for listening. D) Yes; Meg provided closure by tying the introduction and conclusion together.

Communication & Mass Media

Because corporate social responsibility is connected to every area of an organization’s operations, the outcome can have a significant impact on employee recruiting, corporate ______ and shareholder value.

a. reputation b. bonuses c. promotions d. innovations

Communication & Mass Media