Rhetoric is ________

A) ?the ability to talk in a way that obscures the real issue.
B) ?a formerly important element of a liberal arts education that is unimportant today.
C) ?the study of persuasion in its various forms
D) ?an approach to communication that devalues critical thinking.
E) ?the ability to discern the speaker's intentions and biases.

C

Communication & Mass Media

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A student is preparing a speech on nutrition in fast food restaurants. After examining what he thinks he already knows about the subject, what should he do next to research his topic?

a. Write down the main research questions and the key terms. b. Visit several fast food restaurants to allow for personal observations and staff interviews. c. Get a general overview from an authoritative source like a book chapter or encyclopedia article. d. Jot down the names of people who might know something about nutrition.

Communication & Mass Media

Inferential statistics tell us that as long as we are prepared to accept a known level of uncertainty in our projections,

a. we do not need huge sample sizes b. we do need huge sample sizes c. sample size is irrelevant d. we can use any sampling method e. all sampling methods are equally effective

Communication & Mass Media