According to the problem definition and approach development process as shown in Figure 2.1 in the text, the tasks involved in problem definition consist of all of the following except ________

Which of the following involves an in-depth study of consumer consumption through interviews and observing behavior, and requires people with a variety of skills beyond marketing research, including anthropology?

A) exploratory research B) clinical research C) ethnographic research D) behavioral research

Consumers order by mail, phone, fax, or computer, smart phone, or tablet in direct marketing

Indicate whether the statement is true or false