The FTC defines puffery as ______.

a. grossly misleading claims about products or services
b. exaggerated product claims that no reasonable person would take seriously
c. false material claims likely to affect consumer purchase decisions
d. mentioning “hard” liquor on television

b. exaggerated product claims that no reasonable person would take seriously

Communication & Mass Media

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Kade formulates an argument in his head while his friend Kyle is talking. This is an example of which of the following barriers to listening?

A) Selective attention B) Competitive interrupting. C) Rebuttal tendency D) Information overload

Communication & Mass Media

What is an occasion-generated topic? Give an example

What will be an ideal response?

Communication & Mass Media