A survey question that asks to what degree a respondent agrees, is undecided, or disagrees with a statement is utilizing

a. open ended questions.
b. Likert scale.
c. rank order.
d. multiple choice.

b

Communication & Mass Media

You might also like to view...

A critique of a speech should

A) point out what the speaker did wrong. B) flatter the speaker. C) offer specific ideas for improvement. D) show the respondent was listening carefully.

Communication & Mass Media

Which statement about leadership is a myth?

A. Leadership skills can be learned. B. Everybody has the potential to be a leader. C. Leaders are all charismatic. D. An effective leader is influential and empowering.

Communication & Mass Media