What does cause-related marketing offer public relations professionals that other items in the marketing mix don't usually offer? Provide some examples of cause-related marketing
What will be an ideal response?
Answers will vary.
Cause-related marketing ties philanthropy to sponsorships, which can help generate goodwill from consumers and reassure consumers that corporations are not evil. In an economy where advertising is omnipresent and differentiation is at a premium, companies turn to sponsorship of the arts, education, music, festivals, anniversaries, sports, and charitable causes for promotional and public relations purposes.
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A domestic company can go global simply by responding to an unsolicited order
Indicate whether the statement is true or false
A process is operating in such a manner that the mean of the process is exactly on the lower specification limit. What must be true about the two measures of capability for this process?
What will be an ideal response?