If you administered a survey and conducted an analysis of how many black women over the age of 40 look favorably upon the president, you would be conducting ________

A) a univariate analysis
B) a bivariate analysis
C) a multivariate analysis
D) the Gallup Poll
E) a focus group

Answer: C

Communication & Mass Media

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With __________ delivery the speaker runs the risk of ignoring the audience

A) impromptu B) teleprompted C) memorized D) extemporaneous E) spontaneous

Communication & Mass Media

Accuracy is ______.

A. the most important aspect of your job, regardless of if you are publishing a newspaper, broadcasting a news report, issuing a press release, or sending out an advertisement B. a waste of time C. impossible to achieve D. optional

Communication & Mass Media