Some governments, particularly in advanced countries, do not encourage foreign competition

Evanscon manufactures refrigerator units that are sold to retailers that handle perishable products. It is a pioneer in product and market development. It offers a frequently changing product line and has been known to sacrifice short-term profits to gain a long-term stronghold in their market. According to Miles and Snow's Typology, Evanscon uses which of the following competitive strategies?

A. Niche B. Differentiation C. Defender D. Analyzer E. Prospector

Receivers of a message generally see a source as credible if they perceive the source to have expertise, trustworthiness, and ________

A) congruity B) "borrowed interest" devices C) likability D) appeals E) experience